It's not a secret that our skin gets more demanding as we get older.
In fact, after having surveyed more than 3,100 women over 50 (3,149 to be exact), these were the most common skin-related problems they were facing:
- Dry & sensitive skin
- Fine lines, wrinkles and saggy skin
- Dark spots
While some of these problems have bugged us also in our twenties, most of these issues have appeared in the recent years.
And while it's recommended to change up your skin care routine to take into account all of these issues, we understand that not everyone has that extra time on their hands to spend hours in front of their mirror and perform some long, complex skin care regiment.
Which got us thinking: what is the best and easiest way to incorporate these necessary changes in our skin care routine?
After looking through thousands of articles, reviews and products, we had the "aha" moment.
You see, all of us are removing our makeup at the end of the day (I really hope you are).
While it's important that we remove our makeup every single day, there's problem with this: most women only look for a makeup remover that removes their makeup and doesn't irritate their skin. That's it.
And here's the twist.
Even if the makeup remover doesn't irritate your skin, it doesn't mean that it's good for you.
In fact, most makeup removers out there ruin your skin's PH levels which leads to even more sensitive and dry skin. Ouch...
So what if there was a way to effectively remove all makeup (even the most waterproof one) in a safe way while nourishing and treating your skin at the same time?
That's how the idea of AminoBlend+ Micellar Makeup Remover was born!