Who Else Over 40
Wants Longer
Fuller Lashes?
These 5 Tips Are Helping Thousands
Save Their Thinning Lashes…
Who Else Over 40 Wants Longer Fuller Lashes?
These 5 Tips Are Helping Thousands Save Their Thinning Lashes…
There’s a Reason That Drawer Full Of Mascara Keeps Letting You Down
Let’s be honest: as years go by we start to notice our lashes simply aren’t what they used to be. They’ve lost most of the natural length and fullness that once made your eyes come to life.
Each passing year they become sparser and lose the volume they once had. This can cause too many women to reach for solutions like extensions and “longer lash” mascaras that try to cover up the problems but don’t actually address the real underlying issues. Yes, there are real age related reasons our lashes can lose their beauty. And, there are some simple things you can do to help your lashes thrive at any age
These 5 Tips are a great place to start…
5 Tips For Thicker, Fuller Looking Lashes
Avoid “Waterproof” Mascara
Waterproof mascara seems like the perfect solution to keep from walking around with panda eyes after a workout or getting caught in the rain. Unfortunately, it can be too much of a good thing. Why? Because waterproof mascara is, by design, hard to remove. And that means you’re putting excess wear and tear on your lashes every time you try to remove waterproof mascara. Instead, choose a “water-resistant” mascara.
Just Say “No!” to Eyelash Extensions
Extensions may capture attention but no one is fooled into thinking they are real. But the real problem is that they damage what lashes you do have left. (Keep reading because tip 5 reveals a true alternative.)
Remove Your Mascara and Eye Makeup Every Night.
Yeah, we know it can be a hassle to remove your makeup after a long, hard day. Even so, leaving mascara or makeup on overnight can lead to infections and eye irritation. You can even develop a stye because of how the mascara can clog the glands connected to your lashes.
Avoid Rubbing Your Eyes
The average person touches their face 23 times per hour. About half of those are near our eyes. This can lead to infections and irritations which cause you to want to rub your eyes even more. The result is that you destroy your lashes and risk your overall eye health.
Use a Mascara Designed For The Unique Needs of Women Over 40
You’re not 23 any more. And that means you need a product designed not just for looks, but for the health and well-being of your lashes. Just like you probably don’t eat the same way you did in your 20’s, you shouldn’t be settling for mascara designed for 20-somethings. Ready to learn more about a revolutionary mascara designed specifically for women over 40 with short, thinning lashes? If so, keep reading…
The Truth About Short, Thinning Lashes…
It’s true that as women age, especially leading up to and through menopause starting at around age 45, that our hormonal changes can result in hormonal imbalances that thin our hair, eyebrows, and eyelashes. And while it may be “normal” it doesn’t have to be true for you.
Is It Time To Start a “Mascara Anonymous” Group?
If someone were to look at your make-up drawer where you keep your mascara, would they think you have a problem? Would they think you’re a “mascara junkie”
If so, you’re not alone. But there’s no need to sit in a circle and admit you’ve got a “problem”. The truth is, most mascara isn’t formulated for the unique biological needs of women over 40.
And as we said earlier, most mascara simply tries to cover up or hide the problem. Same with lash extensions. That’s why you have a drawer full of barely used mascara wands. They simply don’t work for women over 40.
Fortunately, starting today, you don’t need to settle for cover-ups and quick fixes. You can start giving your lashes what they really NEED and finally get that head-turning, long-lash look you’ve been wanting.
Finding The Perfect Mascara
For Women over 40
So, what’s the best mascara for mature women with thinning or short lashes? The answer is simple: the one formulated from day one with women over 40 in mind.
Here are the requirements for what we believe would be the “ideal mascara”:
- Eyelash-friendly
- Water-resistant, not waterproof
- Actually provide great length & volume
- For sensitive eyes (all organic ingredients)
- Able to apply it on short and sparse eyelashes
- With all-natural growth vitamins (such as Biotin and Peptides)
- For every-day use
- And many more...
We tested hundreds of different mascaras (both drug store and designer) and, unfortunately, didn't find a single one that has been designed specifically for mature women with thinning lashes.
We Were Shocked!
After searching high and low, we were shocked to find… or should we say… NOT find a single mascara that fit our list of requirements.
Now, you may not be shocked since you’ve probably tried almost everything out there with little to no resultsThe fact is, there are thousands of mascaras on the market, yet not a single one was formulated from day one with women over 40 in mind.
Most are just new labels on the same old products. As advocates for women being the best, most stunning versions of themselves, we knew something had to be done…
This is how the idea of our best-selling
VolumeCare+ Mascara was born!
We Were Shocked!
After searching high and low, we were shocked to find… or should we say… NOT find a single mascara that fit our list of requirements.
Now, you may not be shocked since you’ve probably tried almost everything out there with little to no resultsThe fact is, there are thousands of mascaras on the market, yet not a single one was formulated from day one with women over 40 in mind.
Most are just new labels on the same old products. As advocates for women being the best, most stunning versions of themselves, we knew something had to be done…
This is how the idea
of our best-selling
VolumeCare+ Mascara
was born!
The all-new Volume Care+ Mascara is the first mascara ever designed specifically for mature women with thinning eyelashes.
Every single little detail, starting from the brush and ending with the formula, have been carefully chosen to offer mature women with thinning eyelashes the best results possible.
For the first time, VolumeCare+ Mascara not only gives you the dramatic lash look instantly but also takes delicate care of your natural mature eyelashes. Not to mention, it's 100% vegan, cruelty-free, and made out of all-natural ingredients.
Rated 4.9/5 from 2519+ reviews
The all-new Volume Care+ Mascara is the first mascara ever designed specifically for mature women with thinning eyelashes.
Every single little detail, starting from the brush and ending with the formula, have been carefully chosen to offer mature women with thinning eyelashes the best results possible.
For the first time, VolumeCare+ Mascara not only gives you the dramatic lash look instantly but also takes delicate care of your natural mature eyelashes. Not to mention, it's 100% vegan, cruelty-free, and made out of all-natural ingredients.
Rated 4.9/5 from +2519 reviews
The all-new Volume Care+ Mascara is the first mascara ever designed specifically for mature women with thinning eyelashes.
Every single little detail, starting from the brush and ending with the formula, have been carefully chosen to offer mature women with thinning eyelashes the best results possible.
For the first time, VolumeCare+ Mascara not only gives you the dramatic lash look instantly but also takes delicate care of your natural mature eyelashes.Not to mention, it's 100% vegan, cruelty-free, and made out of all-natural ingredients.
Rated 4.9/5 from 2519+ reviews
Just choose your color
The time of empty promises is over!
You can take a look at VolumeCare+ Mascara here → Official Online Store.
VolumeCare+ Mascara comes with a 100% money-back guarantee so you don’t have to worry.
And if you’re anything like most of Rumi Cosmetiques customers, you will consider it the best money you’ve ever spent.
As VolumeCare+ Mascara is selling quickly, check if it's available by clicking the button below!
You've tried hundreds of mascaras that only promised and didn't deliver. Try something that is made exactly for you!
CHECK AVAILABILITYYou've tried hundreds of mascaras that only promised and didn't deliver. Try something that is made exactly for you!
CHECK AVAILABILITY
Our Customers Love Us
Linda
4/10/2022
“Right after the first time I used VolumeCare+ Mascara, my lashes perked up like they just had a shot of vitamins. Eyes feel fresh at all times and my eyelashes see immediate improvement with just 1 coat. Rumi fan for life!”!
Meg
21/08/2021
"Can't believe my luck in stumbling across this mascara. Having wasted a fortune on brands claiming to meet my particular need I perhaps can be forgiven for having felt a degree of cynicism at Rumi's claims. Totally unfounded, can't believe how good this stuff is. I've always avoided narrow brushes but this is fantastic. Easy to apply, the effect is like I've not had in years particularly on lower lashes, and easy to remove. The price is reasonable too. I have no hesitation in recommending this mascara to anyone."
Irene
17/07/2022
"I'm 76 years old, I've tried all sorts of mascaras in my time, I never used waterproof because it was so difficult to remove, so I stuck with the normal stuff, but my lashes have become shorter and sparser. A few months ago, I saw this advertised, so I thought I'd give it a try, it's made such a difference, and I'm so pleased with the result...I'd recommend anyone to try this if they're having problems..."
The eyelash look of your dreams
Rated 4.9/5 from 2519+ reviews