Searching for the ideal mascara for mature women with thinning eyelashes
After all, you might be wondering:
'Which then is the best mascara for mature women with thinning lashes for everyday use?'
The answer is simple: Most importantly, it must be designed specifically for mature women with thinning eyelashes.
Here are just some requirements for our 'ideal mascara':
● Water-resistant, not waterproof
● With all-natural growth vitamins (such as Biotin and Peptides)
● Actually provide great length & volume
● For sensitive eyes (all organic ingredients)
● Able to apply it on short and sparse eyelashes
● For every-day use
● And many more...
We tested hundreds of different mascaras (both drug store and designer) and, unfortunately, didn't find a single one that has been designed specifically for mature women with thinning lashes.
We actually were shocked.
There are thousands of different mascaras on the market, yet not a single one was designed specifically for mature women.
Because of this, the mature women always had to compromise when choosing their mascara.
At Rumi Cosmetiques, we knew that it had to be changed!
This is how the idea of our best-selling VolumeCare+ Mascara was born!